Web Survey Bibliography
Title Are Internet access panels a lemon market?
Author Haynes, D.
Source Quirk's Marketing Research Review, August 2010, pp.16
Year 2010
Access date 29.08.2010
Abstract
The author argues for a way to allow users of access panel research services to pre-judge the quality of their suppliers' products and eliminate the uncertainty that is harming both buyers and vendors.
Access/Direct link
Quirk's Marketing Research Review (abstract) / (full text)
Year of publication2010
Bibliographic typeMagazine article